AT&T Bets Big on the Internet of Things
Posted by Big Gav in internet of things
GigaOM has an article speculating that AT&T's revenue base in the future will be the "internet of things" - a myriad of devices regularly communicating data about themselves and their surroundings via wireless networks - AT&T Bets Big on the Internet of Things.
AT&T today reported first-quarter earnings of $2.5 billion and sales that were largely unchanged from the year before, at $30.6 billion — but the flat sales mask the gains made in its wireless business, which grew to account for 45 percent of revenues. In short, AT&T is betting big on wireless through the sale of phones with data plans (it added 1.9 million wireless subscribers), prepaid plans and an emphasis on providing wireless connectivity for the Internet of things.
For example, the carrier has a deal to provide connectivity for the Kindle and one with Jasper Wireless to help it provide wireless connectivity for myriad partners. I’ve spoken with Glenn Lurie, the executive in charge of At&T’s machine-to-machine efforts, who was optimistic that margins would be higher in emerging devices such as the pictured photo frame. Earlier this year AT&T said it was providing connectivity to everything from dog collars that broadcast a pet’s location to pill bottles that will remind you to take your meds (and even tell on you if you don’t).
The irony here is that M2M connectivity in many ways represents the dumb pipe future that AT&T is so worried about — it’s not providing anything to its partners but the bits. On the call, AT&T executives explained that the number of bits sent via the network are high-margin bits and the machine-to-machine clients have very low churn. Total wireless operating margin rose for the carrier to 44.5 percent.